crossing the line
by Douglas Messerli
Unknown filmmaker The
Orangina “Gay” Tomcat / 2010 [10 seconds] [banned
commercial advertisement]
For some strange reason, the computer generated cat
in this 2010 French ad, likes the popular family soft drink Orangina so much
that he applies it to his face after shaving, using it like an after-shave
lotion to soften his skin.
Clearly
this shaved pussy finds that it attracts the pretty gay boys, one such
bare-chested hunk suddenly appearing next to him, to stroke his freshly shaved
chin.
Viewer
complaints quickly made the Orangina company pull this ad, but it is still not
quite clear what was at the heart of those objections that banned it from the
TV screens.
Did the
bizarre idea of applying a popular drink to a shaving cat’s face just gross out
viewers or, perhaps more likely, did the same sex, cross-species attraction too
fully hint at bestiality—and “gay bestiality” at that?
Was this
a subtle homophobic statement? Was the company campily implying, perhaps, that
this cougar (a street term for an older woman in search of young boys) was past
“her” prime. Was the cat here confusing the fresh beverage for Rombauer
Chardonnay, commonly described as “cougar juice,” which the urban dictionary
refers to as “an alcoholic beverage consumed by older females looking for
younger males?” A shaved pussy is confusing at the very least.
The hot
hepcats in this case had simply crossed the line where those bitchy straight housecats
meow and scratch back.
Los Angeles, November 12, 2025
Reprinted from My Queer Cinema blog (November
2025).
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