the director
as clown
by Douglas Messerli
Jane Murfin, Ben Markson with
contributions by Gene Fowler, Roland Brown, Allen Rivkin and Louis Stevens
(screenplay, based on a story by Adela Rogers St. Johns), George Cukor
(director) What Price Hollywood? / 1932
George Cukor’s RKO-produced What
Price Hollywood? might be described as the original stencil for the later A
Star Is Born films, the first of which, the 1937 William A. Wellman United
Artists imitation, Cukor was asked to direct, and the second of which, the 1954
Warner Brothers musical version with Judy Garland and James Mason, Cukor also
directed.
Wellman’s version perhaps is the better movie and Cukor’s Garland
vehicle is certainly the most popular, but in many ways I most enjoyed watching
the 88-minute train-wreck of a movie for the same reason that most critics have
liked it, the rapport between star Constance Bennett playing Mary Evans and
Lowell Sherman as Max Carey, the man who “discovers” Evans.
And so the fun begins as he passes out gardenias he’s just bought off an
old flower seller who he’s sent off home in his limousine. He bumps into a
young lesbian woman to whom he apologizes, “I beg your pardon, old man,”
inquiring about her tailor.
Soon after, finally seated, he orders up several glasses of water and a
cup of strong coffee, which Mary serves up promptly without any questions. The
gardenias are set into the water glasses and he swallows down the coffee for
its temporary sobering effects.
Meanwhile spying a man who can’t get his
jalopy started, he offers to buy it if by a miracle he should get it moving
just as the man cranks it into motion, he and Mary Evans arriving in the
smoking auto antique as studio head Julius Saxe (Gregory Ratoff) has about
given up on his appearance. Asked to speak the radio audience, Mary pretends to
be a duchess, transforming everything in an almost screwball comedy-like lark.
And frankly my dear, I wish it might have stayed that way instead of
getting so damn serious. So far, Cukor has made a place for his film in my
Richard Barrios-influenced gathering of “persnickety sissies and female
toughs,” but he almost immediately goes whole hog by having Max awaken in his
own bed where he attempts to recall how he could have possibly gotten there.
Told by his butler (Eddie “Rochester” Anderson) that a woman has brought him
home and now sleeps on his living room
You know the story. Mary tries out the
couple of lines Max has tossed her to prove she has utterly no acting talent.
Yet she still returns home with an itch for the camera that she can only
scratch by repeating her two assigned lines over and over, running up and down
her boarding-house stairway until she gets it just right, a wonderful
representation of how actors come to learn their craft.
Insisting that Max give her another
opportunity, she performs the stupid routine to such great perfection that when
producer Julius sees it, he calls for the girl—whom he’s just ejected from the
viewing room—and signs her up for a seven-year contract, which results tout
suite in her becoming a MOVIE STAR!
I wouldn’t go as far as one Letterboxd commentator who describes
Hamilton as being either a “psychotic or a total bore,” but he certainly does
lack the sense of humor that made us love Max. Increasingly, as the demanding
studio shootings intrude upon not only their time together but the public,
whipped by the publicists, even steal away their few moments of their bedroom
kisses, Lonny grows incensed, violent, and finally utterly exasperated enough
that he permanently leaves the screen goddess, without the knowledge that she
is pregnant.
Which is precisely what Max does, proving "La commedia è finita!!"
and Vito Russo was always right.
Along the way, there are some wonderful moments of insight into the
reality of Hollywood producers, actors, and the thousands that make up the
crews. At one moment by a pool Mary, Max, Julius, and a chorus of screeching
screenwriters, perhaps not unlike the six or more individuals who worked on
this film, argue for the emptiness or the virtues of absolutely worthless
cinema properties which Julius has bought without reading, including
metaphysical, religious, and family epics, the latter of which dares to allow
the star to have a baby—after her marriage.
Max calls “cut,” chastising Mary for
having paid more attention to Lonny sitting out of camera sight than to her
on-screen male patrons, and for one moment he seems prepared to play out the
scene for her as a gay man might, just on the verge of strutting effeminately
in and out of the tables to provide her with an example. We look with great
expectation in his direction. But the real director Cukor’s camera sweeps us
away from the set to observe Mary’s and Lonny’s conversation with all prudence,
as if a member of the Hays code board might possibly be looking over his
shoulder to censor Max’s female imitation. When the camera returns to the set,
all we see is Max kissing the bald pate of one old man.
And in the end, it is not Hollywood that gets exposed in Cukor’s movie,
but we ourselves as the audience who, idolizing the studio favorites, cannot
permit them to live as real individuals with children to raise, families to
make love to or, even worse, friends they might want to protect. Staring into
their windows from the outside we interpret their every move as a possible
transgression. As a Hedda Hopper-like interviewer who visits Mary and Lonny
asks, “Mightn’t I have just a few private intimate details?” almost demanding,
in fact, to know how they might react to each other’s infidelity and what plans
they have for realizing sex outside of their private lives.
When Lonny divorces Mary and Max is found dead in her house, it’s
suddenly made apparent to her audiences that the reason her former husband left
was that she was having an affair with her the man who discovered her and made
her famous. The truth matters far less than the prurient imaginations of her
fans who can’t bear to believe their screen gods might be real people who have
actual friendships, loyalties, and devotions. Mary’s career collapses as
quickly as it was created, the media surrounding her villa like buzzards ready
to devour any remnants of her life she may still imagine to be hers alone.
It’s clear that by the end of this now film noir, Cukor no longer
cared about what happened to Mary Evans. Fine. Give her happy ending, with her
upper-class polo boy who temporarily kidnaps her son just to gain entry to her
house in order to tell her he still loves her, particularly since she’s left
Hollywood and moved to France! Just like Max, Cukor no longer had any feeling
left for the carcass his writers had left him to gnaw on.
Fortunately, unlike Max, Cukor was no lush and had dozens of films left
in the future to polish up and endless numbers of beautiful boys each Sunday
afternoon to cruise and fondle.
Los Angeles, November 4, 2022
Reprinted from World Cinema Review (November 2022).






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